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Navigate eBook Access for Principles and Practice of Sport Managementselected product title
Seventh Edition
Lisa Pike Masteralexis, JD; Mary Hums, PhD
ISBN:9781284254341
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Navigate eBook Access for Principles and Practice of Sport Management, Seventh Edition is a digital-only eBook with 365-day access that is enriched with with embedded Knowledge Check questions, gradable end-of chapter quizzes, an interactive glossary; and links to open educational resources. Read your digital textbook online or offline, enhance your learning with interactive tools, and make personal notes. The eBook provides a personal, interactive, and collaborative learning experience on computers, tablets, and mobile devices.
Offering an overview of the sport industry and coverage of the foundational knowledge and skills required of the today's sport manager, Principles and Practice of Sport Management is devoted to educating students on the various industry segments where they can focus their careers. After detailing the history and various principles - from management and marketing to finance, legal and ethical - the book delves into key sports management segments, discussing the skills needed in those sectors, the types of positions available, and the current issues facing those sectors.
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